In the heat of the harvest, September 1985, a group of world-famous musicians united their talents under the Farm Aid banner and raised $9M in relief funds for the American farmer. This transpired at a time when small farmers across the US were facing the loss of their land to the bank and Farm Aid helped to keep them alive. As the pandemic threatens our farmers today, the New Mexico Wine & Grape Growers Association has founded GRAPE AID. This month-long promotion coincides with New Mexico Wine Month (August) and is committed to providing relief to grape growers during the upcoming 2020 Harvest.

We invite you to explore the selection of carefully curated wines from across New Mexico and stock up on the latest vintages. Join the GRAPE AID revolution. Your purchase of any case, 6-pack or 3-pack of wine includes your ticket to access our GRAPE AID 2020 virtual concert on SEPTEMBER 12th and help us SAVE THE GRAPE.

When buying wine, please spend generously but consume responsibly! We hope you enjoy our labor of love!